Case Study

Adentiti

Adentiti Ghana Limited is an IT sourcing and supply company operating in Ghana. One of the major challenges that Adentiti faced was identifying the tender opportunities that existed with multinational companies and big corporates working in Ghana.

“The frustration of searching for tenders and going through a labyrinth of procedures just to identify and apply for tenders was a big problem for Adentiti. The decision to join the APP was the solution that completely simplified Adentiti’s search for tenders from corporate Ghana” said Kafui Bokor the Business Development Manager of Adentiti Ghana Ltd.

APP as the game changer

According to Kafui Bokor, joining the African Partner Pool (APP) has remarkably improved Adentiti’s access to new business opportunities and markets: “The APP makes it possible for email notifications to be sent to Adentiti any time buying companies on the APP post new tenders and procurement notices. These notifications from the APP serve as quick alerts that draw my attention to new opportunities”.

Just by virtue of signing up to the APP, Adentiti has access to tenders posted by companies like Ecobank, GE, Guinness Ghana Breweries Limited, UT Bank, Tullow Oil and Newmont just to mention some of the large corporates and big businesses that use the APP as a tool for sourcing for local suppliers.

Upon receiving one of the many alerts the APP sends for new tenders posted, Adentiti applied for one of the tenders posted by UT Bank, seeking for a local SME to supply IT equipment to the bank. Adentiti applied for the tender and successfully won the bid. That was the beginning of a very good working business relationship with UT Bank. Subsequently, Adentiti has applied for other IT related tenders from UT Bank and has won a number of these with a combined total value of over $5,000 just a few months after joining the APP.

APP as tool of learning and business development

Another benefit Adentiti has received from the APP is the opportunity for the staff to develop their business skills using the Business Growth Hub, which is a portal on the APP that has free business critical ‘How To Guides’ specifically written for Ghanaian SMEs.

Once logged into the APP, I have unrestricted access to several well researched and well written documents produced by industry experts. These documents are very helpful tools I use in training my workers with the ultimate goal of improving systems and processes of doing business”.

Adentiti has received so many benefits from being a member of the APP. The process of signing up is relatively simple and straight forward and surprisingly very cost effective. The good thing is that, IIA has support staff who provide excellent customer support for companies signed up to the APP. I urge my fellow local SMEs who haven’t yet signed up to the APP to register to enjoy the many benefits it offers” concluded Kafui Bokor.